As you can see, my website is for personal use and it has an org domain. Initially, the purpose for me to create this website was that I wanted to have an online place to display my resume, skills, education, and career information for my job hunts. I put the address of my site on the hard copies of my resume when applying for jobs. Since not all job applicants have a resume website, I thought mine would give me an advantage. I did not want to choose .org as the generic top-level domain (gTLD) for my site at first. As with everybody else, my first option was .com. However, as I was not satisfied with all the .com domains I could find, I started to look into other extensions, such as .net or .org.
My goal was to find a name that is easy to say, easy to spell, easy to remember, and not to exceed two words and ten characters. I finally found happytime.org. It meets all my criteria for a name, except for the fact that it ends in .org. I hesitated for several minutes, and then I decided to go with it. The name “happy time” has more profound meanings to it. I want the times that I spend on building my website to be my happy times. I also wish that other people would feel happy when browsing my site. Lastly, I will post any of my happy pictures and share any of my happy moments on this site. Therefore, it is perfectly rational for me to name my online home “happy time.”
While doing some Google searches on the differences between .com and .org gTLDs, I found out that people generally assume that .com domains are for for-profit websites, and .org extensions are for non-profit ones, even though everyone can register for a .org or .com domain without any restriction. With this kind of stereotype, it seems like a bad idea to choose a .org extension for a personal blog. Nonetheless, as I think about it more, the concept of using .org for private purposes becomes more sensible to me. I came up with six reasons for my belief.
.com is not as popular as people think.
It is undeniable that .com is the most common domain extensions on the internet. A few reliable sources on the web claimed that the percentage of .com websites is approximately 50%. However, is it true that .com domains are that much popular? Is it true that roughly half of the internet websites are using .com? As you may know, there is a thing called domain name speculation. Countless companies and individuals have spent their money buying innumerable domains and hold on to them. Those entities do not use the names they acquired. They just let their inventories sit there unused and will sell them later if they receive good offers. As can be seen, the number of used .com domains is more than likely inflated. No one knows how many .com domain names out there are registered by cybersquatters. Of course, other extensions also suffer from cybersquatting, but .com is affected the most due to its popularity. Furthermore, may websites whose main web address is in a different extension buy .com domains to protect their brand. The .com domains are used to redirect those sites’ visitors to their primary address. For instance, when you type in Wikipedia.com, you will be taken to Wikipedia.org.
Org domain is for noncommercial websites, which include personal sites and blogs
Second, as stated by countless sites on the internet, .org should be used by non-profit organizations only. Even though I am not an organization, I do not plan to sell anything on my site. It is the place for me to share what I want to share with the world. The only money-related thought I have is to place some advertisements and write a few affiliate marketing posts to earn some income to pay for the costs of maintaining the website like hosting fees and domain renewal fees. Technically speaking, my site is not for profit by any means. Going back in time to when .com and .org were first introduced in 1985, .com was intended for commercial uses, and .org was for everything else that could not fit in with other gTLDs. Based on this historical rule, .org seems like an excellent choice for personal websites and blogs.
Domain extensions are becoming irrelevant
Third, as there will be more and more people like me who use .org domains for different purposes, the original intention for .org will keep fading off over time. Maybe ten years from now, the general public will no longer see websites with .org extensions as something exclusive for noncommercial uses. This is similar to what .net sites have been going through. The .net was meant for networking companies from day one. However, as time went by, people used .net extensions for all kinds of causes. The idea of the dot net for networking technology entities disappeared.
In addition, nowadays, an average internet user does not type in the full URL of the webpage that he or she wants to visit. Alternatively, that person will just simply enters the name of the page into the address bar and click on the very first link in the search result. Thus, domain name extensions are becoming less relevant and less important. Besides, Google stated that domain extensions are not a factor in its SEO algorithm.
More org domain available than .com
Fourth, since fewer people use .org domains, there are more beautiful names available. If one insists on using a .com, he or she has to either pay a lot of money to acquire their desired names or come up with longer and less memorable versions of the names. Whether a long ugly misspelled .com name is better than a short generic .org name is up to each individual to decide. Still, it is easier for visitors to remember a nice .org name than an unattractive .com one. Some would argue that people will assume any website’s address ends with a .com. I disagree with this view. If people want to remember a web address, they will remember everything about the address, including the domain extensions. If they are unsure, they will use search engines.
Many popular big international websites use org domain
Fifth, while I can go with .net, .info, or whatever, I think .org is the second-best option after .com for website owners in terms of long-term values and reliability. One of the reasons why .com is so popular is that nearly all biggest websites use .com extensions. From Amazon to YouTube, it has always been .com. These biggest sites have millions of daily users worldwide. Nevertheless, some of the biggest sites use .org. Wikipedia is one of them, among many others, such as Mozilla, International Monetary Fund, Red Cross, WordPress, Craigslist, etc. These big names have global influences, and they are what bring values to .org domains. For .net, the only big names that I can think of are SlideShare and PHP. For other extensions, I cannot figure out any entities associated with them. If gTLDs were ranked based on this standard, dot com was number one, followed by dot org. The dot net would be in third place.
.org is under close watch
Finally, .com, .org and .net consistently receive everyone’s attention. If something happens to any of them, people will talk about it as well as take action. For example, when Ethos Capital wanted to buy the dot org for one billion dollars in 2012, many stakeholders, including the Attorney General of California, raised their concerns and objections. The reaction from these parties helped stop the sale. What if Ethos Capital had wanted to buy the .info or the .biz, instead of the .org? I imagine no one would have cared, and the sale would have been able to go through. What I learned from this incident is that it is safer to invest money in buying .com and .org domains. There are fewer chances of something bad (e.g., unreasonable price increases) happening to them because the public keeps a close watch on them. After all, they are online homes to nearly every powerful corporation and organization around the world.
To conclude, I agree that .com is still the best. However, it is not a big deal if a .com name you want is not available. It is not a bad choice to go with either a .org or a .net. There are logical reasons for using .org domains instead of .com names. If you are reading this and considering .org for your future website or blog, go ahead and take it. I hope you have a happy time reading this post.